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Monday, September 19, 2011

Skechers: Streetdance Battle VII


Now on its 7th year, Skechers Streetdance Battle pulled out all the stops at the SM Mall of Asia Music Hall for the Grand kick-off party and the start of the eliminations. A total of 12 college dance crews pit their sharpened stunts and well-oiled moves against each other for their shot at eternal glory.

The annual Streetdance Battle has become more than just a dance competition. It has become the proving ground for the country’s up-and-coming dance crews. It has become the catapult to streetdance greatness.
The next elimination legs’ arena on September 24 and 25 is the SM Megamall. SM North EDSA, The Block then hosts the next elimination legs on October 2, 8 and 9. The Final Battle is set for November 12 at the Araneta Coliseum, where the finalists will battle for dance supremacy.

Last year’s competition set a lot of firsts as the Ateneo’s Company of Ateneo Dancers (CADS) finally bagged the top prize after coming in third and second the past years. Will the new champs defend their title this year? Or is UP Diliman’s previous dynasty scheduled for a comeback? With more crews participating this year, dance history is bound to be rewritten again.

This year’s ultimate battle brings the school spirit to the forefront with an online voting component. Fellow students, fans, family and friends can show their support online to decide the People’s Choice award powered by Juice.ph. One high school and one college crew will be hailed as the People’s Choice Awardees and will win 20,000 each. In order to vote, visit www.juice.ph and go to the Skechers Streetdance Battle page.

To make things even hotter, Skechers arranged for a dance clinic headed by Fil-Am international dance celebrity, Dumbo of POREOTICS—the winner of America’s Best Dance Crew Season 7 to prepare them for battle.

The Kick Off party, hosted by Sam YG and Show Suzuki featured the Philippine All-Stars and The Crew as guest performers to serve as inspirations to the dance crews present. Promos and special limited edition shirts were available for the taking. And to top it off, a great joint-promo with SM Department Stores and Skechers Concept Stores was announced:

 A minimum purchase of 2,500-pesos worth of Skechers Footwear in SM Department Stores and Skechers Concept Stores from September 15-30 entitles customers to be the first to purchase a maximum of two (2) Skechers Streetdance Battle Year 7 (SSB7) preferred seat Final Battle tickets by presenting the receipt of purchase any time during the pre-selling period of October 1 – 16, 2011 at participating SM Ticketnet outlets.

Customers can also choose to avail of a 20% discount on the SSB7 Final Battle ticket prices when they present an SM Advantage card at participating SM Ticketnet outlets. Participating SM Ticketnet outlets are: SM Bacoor, SM Calamba, SM Cubao, SM Dasmarinas, SM Fairview, SM Makati, SM Mall of Asia, SM Manila, SM Marikina, SM Megamall, SM North Edsa, SM Pampanga, SM San Lazaro, SM Southmall, SM Sta. Mesa, and SM Sta. Rosa.

Skechers Streetdance Battle – Year 7 is made possible by Skechers, Skechers Fitness and Skechers Time, in cooperation with ETC, and media partners Meg Magazine, Clavel Sneaker Magazine, Magic 89.9, Jam 88.3, Wave 89.1, and Juice.ph. Special thanks to SM Department Stores and official event venues Araneta Coliseum and SM Supermalls. The event is conceptualized and organized by Brainbox.

For more information on the Skechers Streetdance Battle 7, log on to www.skechers.com.ph or check them out in Facebook at www.facebook.com/skechersstreetdancebattle.


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